First Steps to Effective Sales Planning

First Steps to Effective Sales Planning

Most salespeople love to be active – out in their territories, seeing people, solving problems, putting deals together.  This activity orientation is one of the necessary characteristics of a sales personality.  A day sitting behind a desk is their idea of...
The Ultimate Business Survival Skill – Purposeful Learning

The Ultimate Business Survival Skill – Purposeful Learning

Change We’re living in incredibly turbulent times.  Many business people admit to a pervasive feeling of uncertainty and confusion about their businesses. The well-spring of this uncertainty lies in one of the unique characteristics of the times in which we live –...
It’s the Risk, Not the Price

It’s the Risk, Not the Price

“Low price, low price, low price.”  It’s the mantra that salespeople in every industry segment are hearing more these days than ever before.  Customers, looking for ways to contain costs, naturally pressure their vendors for lower costs. But, is the lowest price the...
Sales Leaders Q&A: Making Service More Tangible

Sales Leaders Q&A: Making Service More Tangible

Question: The thing that distinguishes us from our competition is service. How do I make our service more tangible to our customers? Answer: This is a great question because it is so common. Let’s put it into perspective.  Believe it or not, almost every company I...
How Many Sales Calls – A Formula to Follow

How Many Sales Calls – A Formula to Follow

Question: What is the ideal number of sales calls for a current customer? How many sales visits should I make on a regular basis to retain their loyalty?  Answer: Here I go again with my stock answer:  It depends. So many questions in the world of professional sales...
Sales Leaders Q&A: Making Service More Tangible

6 Steps to an Effective Sales Process

All too often, salespeople are directed by the urgencies of the moment:  A lead pops up, a customer calls with a problem or some paperwork to which you need to attend.  They find themselves busily pursuing an agenda created by other people.  They are busy, but too...